
Digital Daily Dozen: 6/15/16
Facebook Will Track Whether Ads Lead to Store Visits and Offline Purchases (Ad Week) Facebook is introducing ways to measure just how effective online ads […]
Facebook Will Track Whether Ads Lead to Store Visits and Offline Purchases (Ad Week) Facebook is introducing ways to measure just how effective online ads […]
Cable Industry Mobilizes Lobbying Army to Block F.C.C. Moves (NY Times) Giants like Comcast, AT&T and Verizon oppose plans to limit broadband providers’ ability to […]
Small Business Administration Wants Exemptions to FCC’s Set-Top Box Proposal (Morning Consult 6/7) The Federal Communications Commission should exempt small cable and video providers from […]
New Study Shows Millennials Prefer Short Mobile Videos, While Older Crowds Like Long-form (Ad Week) A new study says millennials who view videos on […]
Nielsen Ups its Game With Access to Dish Set-Top Box Data (Fortune 4/4) TV companies are racing to adapt to upheaval in the television market […]
Nielsen Adds Info on Connected-TV Devices (Broadcasting & Cable) Nielsen will be making the data it has about connected-TV devices available to clients effective April […]
This Study Shows Why Retailers Should Ramp Up Their Email Game for Millennials (Ad Week) Epsilon’s new shopper behavior study may be the latest indication […]
EU-U.S. Release Privacy Framework (Broadcasting & Cable) The Commerce Department has released the full text of the EU-U.S. Privacy Shield framework, the voluntary agreement companies […]
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