Twitter advertisers will be privy to more data and have access to more tools to help gauge how their clips are performing on the microblogging site. Twitter and video company Innovid have announced a partnership that gives Amplify advertisers viewability stats and numbers about who is watching their ads.
NCTA Pitches ‘Ditch the Box’ Set-Top Proposal (Broadcasting & Cable)
NCTA and others opposed to the FCC’s “unlock the box” proposal are pitching a compromise “ditch the box” they say “combines enforceable obligations and open standards, which are centerpieces of the FCC’s Notice of Proposed Rulemaking, with the market-driven apps solutions preferred by critics of the FCC’s proposed mandate.”
Tribune: Let FCC Monitor Dish Talks (Multichannel)
Tribune Media called Dish Network’s plea for baseball-style arbitration to resolve their ongoing retransmission consent dispute as “hollow,” proposing instead that the FCC chair’s office monitor negotiations. Dish proposed binding arbitration to reach a deal earlier Thursday.
Pew: Mobile gains favor as a source for news (The Hill)
More news consumers are turning to mobile to stay on top of current events, Pew Research Center found, with 99 of 110 surveyed news organizations reporting significantly higher mobile traffic last quarter. In 2015, 44 news outlets saw higher traffic from mobile than desktop, compared with just 28 the year before.
Companies have inconspicuously begun collecting mounds of location and use data from mobile phones through snippets of code embedded in operating systems and beacons in physical stores that send targeted text messages based on online searches or location.
Appeals Court Gives Internet Service Providers Big Relief in Copyright Disputes (Hollywood Reporter)
The 2nd Circuit Court of Appeals issued a long- and eagerly-awaited opinion in a case brought by major record labels against the video-sharing site Vimeo. The decision will be cheered by those in the tech community by providing some immunization from copyright liability.
Supreme Court Rules on Copyright Fee Shifting (Hollywood Reporter)
Reviving a $2 million attorney fee dispute in a high-profile copyright case, the Supreme Court unanimously decided that federal courts should examine a variety of factors in deciding whether to award fees to winners in copyright infringement cases and sent the case, Kirtsaeng v. John Wiley & Sons, back to the lower court.
TV Everywhere Registers Continued Growth (Media Post)
TV Everywhere viewing — on all digital platforms — has doubled its growth versus a year ago and is nearly 60% higher in the first quarter of 2016, according to new research. Much of this growth has occurred with connected TV, browser-based viewing and Android-based devices.
One Agency to Another: FTC Shares Its Views on FCC’s Internet Privacy Proposals (Communications Law Blog)
With the voice of experience, the FCC’s sister Commission provides support, criticism. The FCC is in the process of crafting rules intended to protect the private/propriety information of those of us accessing the Internet through Internet Service Providers.
The internet is still in trouble, and now we know how it’s going to get worse. T-Mobile has just announced “Binge On,” a deal that gives customers unlimited access to Netflix, HBO Go, ESPN, Showtime, and video from most other huge media brands (but not YouTube!).
Net neutrality advocates are hoping that a big win in court will prompt the FCC to take bold action in other areas, including privacy. This week, a federal appeals court upheld the agency’s right to regulate both wired and wireless broadband in the same way as other telecommunications services, using Title II of the 1934 Communications act.
Senate, Pay-TV Industry Moves to Block FCC Set-Top Box Rules (Inside Sources)
Senate lawmakers voted Thursday to delay the FCC’s proposal to “unlock” the set-top box until the agency studies the rules’ impact — one day after representatives of the pay-TV industry floated a plan of their own. Members of the Senate Appropriations Committee voted to block Chair Tom Wheeler’s plan.
The verdict is in: The Internet is not a luxury. Broadband is an essential public utility, and must be equally accessible to everyone. Net neutrality is essential because it maintains the Internet as an open platform for free expression, political engagement, education, and economic opportunity.