Digital Daily Dozen: 5/3/16

After Experimenting With 360-Degree Storytelling, Publishers Are Going All-In on VR (Ad Week)  

Publishers have toyed with Oculus Rift and Google Cardboard to produce immersive, visual storytelling. It was purely experimental. But with Facebook and YouTube building 360-degree videos into their platforms and headsets like Oculus Rift and Samsung Gear available to consumers, heavy hitters are betting that brands are ready now to get on board.   

WhatsApp, Used by 100 Million Brazilians, Was Shut Down Nationwide Today by a Single Judge (The Intercept)    

A Brazilian state judge ordered mobile phone operators to block nationwide the extremely popular WhatsApp chat service for 72 hours, a move that will have widespread international reverberations for the increasingly contentious debate over encryption and online privacy. The ruling became public when it was served on mobile service providers.  

Hulk Hogan is suing Gawker Media (again) (Recode) 

Fresh off Hulk Hogan’s $140 million victory against Gawker Media in March, the retired pro wrestler is leveling another legal challenge at the company. Hogan says that Gawker leaked to the National Enquirer now-notorious recordings of Hogan saying extremely racist stuff, thereby destroying the one-time reality TV star’s reputation and costing him money.  

Intel spent more than $10 billion to catch up in mobile. Then it gave up. (Recode)    

After missing the early days of the smartphone revolution, Intel spent in excess of $10 billion over the last three years in an effort to get a foothold in mobile devices. Now, having gained little ground in phones and with the tablet market shrinking, Intel is essentially throwing in the towel.    

Democrats Push FCC’s Wheeler on Public File Access Pledge (Broadcasting & Cable)    

A quartet of powerful House Democrats has asked FCC chair Tom Wheeler to act on a pledge they say he made to their caucus recently and make TV station public inspection files—and cable, satellite and radio files when the requirement kicks in for them—machine readable so they can be more easily searched and inspected.    

Report: Millennials Most Likely to Purchase Content (Broadcasting & Cable)  

When it comes to Millennials, there remains a large gap between the number of those who engage with content online, and the number of those who pay for it, according to a new report. But, still, more than six in 10 Millennials purchase some form of content online every month.       

Hulu Is Said to Plan Full Cable and Broadcast Channel Streaming (NY Times)   

Hulu, until now primarily a rerun service for episodes of broadcast television shows, is working to create a more robust offering that would stream entire broadcast and cable channels to consumers for a monthly fee. Two executives described the development as part of an effort to rethink the way TV companies approach streaming video.    

Google’s Chrome edges Microsoft’s IE as top browser (USA Today)    

Microsoft’s Internet Explorer is no longer king of the browser hill. That distinction belongs instead to Google’s Chrome, which according to registered a collective desktop market share for all versions of the browser of 41.67% in April, nipping IE, which had a 41.37% share.     

Next big thing for virtual reality: lasers in your eyes  (USA Today) 

The next big leap for virtual and augmented reality headsets is likely to be eye-tracking, where headset-mounted laser beams aimed at eyeballs turn your peepers into a mouse. A number of startups are working on this tech, with an aim to convince VR gear manufacturers such as Oculus Rift and HTC Vive to incorporate the feature in a next generation device.  

CUNY Study Identifies Five Types of Native Ads from Publishers (Media Shift)    

While a major type of native advertising is in-feed promotions — typically seen on social media platforms — news publishers in the study typically are creating and/or distributing sponsored stories that do not always include direct promotions. The content is designed to mimic or blend in with editorial content, and it takes as many forms as editorial.    


The secretive US Foreign Intelligence Surveillance Court did not deny a single government request in 2015 for electronic surveillance orders granted for foreign intelligence purposes, continuing a longstanding trend, a Justice Department document showed. The court received 1,457 requests in 2015 on behalf of the NSA and the FBI.   


As the world watched the FBI spar with Apple this winter in an attempt to hack into a San Bernardino shooter’s iPhone, federal officials were quietly waging a different encryption battle in a Los Angeles courtroom. There, authorities obtained a search warrant compelling the girlfriend of an alleged Armenian gang member to press her finger against an iPhone.   

NYT Announces New VR Shows, Lab For ‘Advancing Boundaries Of Narrative’ (Media Post)    

The New York Times Co. announced new virtual reality shows, video programming, and Times Story[X], a lab of journalists, creators and technologists. A slew of NYT journalists and people from the Times’ branded studio announced the possibilities for advertisers to partner with the Times.