Digital Daily Dozen 10/7/16

Twitter’s NFL Live-Stream Numbers ‘Underwhelm’ Some Sponsors 

Twitter shouldn’t do an NFL touchdown dance just yet, according to some advertisers. The audience numbers have been called “underwhelming” by some sponsors of Twitter’s live-streaming of Thursday Night Football. One agency executive said that a client who sponsored the games could even ask for “make-good” ad inventory.



FCC Rules Requiring Opt-In for Location Data Use Are Closer to Reality 

Those privacy requirements proposed by the FCC that the industry has been anticipating just got closer to reality. FCC Chair Tom Wheeler said he would ask the full commission to vote on the new stricter broadband privacy rules he proposed earlier this year in a meeting scheduled for the end of the month.



The channels getting hit hardest by cord cutting 

Everyone’s fretting over cord cutting, understandably. The abandoning of pay-TV subscriptions is one of the biggest issues facing media these days. But cable cutting isn’t hitting all cable networks equally. New data shows that one network has lost more subscribers than any other from cord cutting. That’s The Weather Channel.



New Hulu OTT Could Draw 10M Subscribers 

A large number of TV consumers willing to pay for a new over-the-top TV service featuring a core of TV networks — such as one proposed by Hulu — would be older rather than younger consumers. A new study shows those 45 to 54 “are the sweet spot,” says MoffettNathanson Research, with a price range of between $40 and $45.



Forecast: Installed Base of VR Headsets to Reach 81M By 2020 

Thanks in part to the rise of smartphone-powered virtual reality platforms such as Google’s just-announced Daydream View, the installed base of VR headsets will soar from 4 million in 2015 to 81 million in 2020, IHS Technology predicts.



Comcast: Verizon BDS Approach Lawless, Irrational 

Comcast says there is no reason for the FCC to start regulating business data services from new entrants to the market, like Comcast, as Verizon has proposed, calling it a cynical, lawless and irrational approach. In a filing with the FCC this week, Comcast said the marketplace is more competitive than ever.



Broadcasters Begin Experiments with VR, 360  

It’s still early days for sure, but some broadcasters are beginning to stream over the top virtual reality and 360-degree coverage of news and sports to viewers equipped with VR headsets or touchscreens like smartphones and tablets.



NFL enacts strict new rules on game-day social media use by teams 

The NFL recently sent a memo to its teams saying they’ll be fined $25,000 for posting unapproved video during games, according to a copy of the notice that was obtained by Mashable. And that’s just for a first offense; a second infraction will draw a $50,000 fine. Any thereafter will draw a fine of “up to” $100,000.




Apparently, Facebook has been in talks for months with US government officials and wireless carriers with an eye toward unveiling an American version of an app that has caused controversy abroad. The company is trying to determine how to roll out its program, known as Free Basics, in the US without triggering regulatory scrutiny.




Chattanooga’s EPB says that while it is still limited by Tennessee law to selling 1 Gbps FTTH service within its defined borders, the municipal fiber provider is confident that growing demand for higher speed broadband could drive a change to current legislation.




More than half of rural America doesn’t have broadband service, and often, little or no access to the Internet at all, so rural advocates are issuing a call to action. The National Rural Assembly said its highest priorities for small-town America include better Internet access and improved opportunities for young people.



Verizon wants $1B discount on Yahoo deal, report says 

Verizon wants a $1 billion discount off its $4.83 billion deal to buy Yahoo, according to a published report. The reason? A barrage of bad news has wiped out some of Yahoo’s value, the New York Post says. Yahoo said two weeks ago it was hacked in 2014 and names and passwords belonging to at least 500 million accounts were stolen.



New York cities pin economic growth on $750M gigabit internet plan 

An unprecedented $750 million plan to launch an ultra-fast internet service in Westchester County’s four largest cities was unveiled as one of the most ambitious infrastructure projects since opening the Tappan Zee Bridge and Metro-North railroad.





The Digital Daily Dozen is distributed weekdays (usually) by Dom Caristi as a service of the BSU Digital Policy Institute. The articles are culled from various e-newsletters. The content is not original – only their compilation in this mailing is.