Digital Daily Dozen: 10/2/15

Amazon Raises a Walled Garden by Booting Apple TV, Google Chromecast (Recode) 

Amazon has raised the stakes in its fight with Apple and Google by kicking their video devices out of its online store. The retail giant sent a letter to its marketplace sellers saying it would stop selling Apple TV boxes and Google’s Chromecast sticks effective Oct. 29. Amazon issued a statement confirming the development.   

Dish-Linked Cos. Pass on $3.3B in Licenses (Broadcasting & Cable)

It was decision time for Dish, SNR and Northstar on whether they would pony up an extra $3.3 billion after the FCC declined to give SNR and Northstar that much worth of bidding credits in the AWS-3 auction, and the answer was no.  

ACA: Lifeline Needs Major Overhaul (Broadcasting & Cable) 

he American Cable Association says that the FCC’s Lifeline program needs a major overhaul as the FCC migrates the phone subsidy for low income Americans to a broadband subsidy. That came in reply comments to the FCC on its proposal for migrating the program to broadband and updating it in the process. 

Fox’s Lawsuit Over Dish’s Place-Shifting DVR Is Again Live  (Hollywood Reporter) 

Ten months of negotiation has produced no new deal between Fox and Dish, and now on the verge of the expiration to the parties’ retransmission consent agreement before year’s end, the two sides are back in court fighting a live battle over the ad-skipping, place-shifting DVR services known as the Hopper and Dish Anywhere. 

 Why Everything Brands Say About Gen Z Is Wrong (FastCoCreate) 

As the millennial marketing craze reaches saturation, a new obsession is making the rounds among brand marketers: Gen Z. Roughly defined as anyone currently 12 to 20 years old, this group is now falling victim to many of the same vague platitudes and insights that characterized “Who Are Millennials?” articles for years. 

Netizen Report: Will Brazil Give Up On Defending Digital Rights? (Media Shift) 

Brazil’s lower house of Congress is considering a bill that would double penalties for libel and defamatory speech when they occur online, and dissolve protections for communications privacy in criminal investigations. The bill has a long way to go before it can reach the desk of President Dilma Rousseff. 

HOW IS THE FCC PROTECTING CONSUMERS IN THE DIGITAL AGE?  (Benton- Commentary)

Speeches by FCC chairs and commissioners don’t often get big headlines, so you’ll be forgiven if you missed the news of two interesting speeches by key FCC staffers recently that address the commission’s role in protecting consumers. Both speeches highlight the need for the FCC’s expertise in overseeing telecommunications. 

COGENT AND NETWORK NEUTRALITY (Fierce Telecom) 

Cogent is seeing its efforts to alleviate traffic congestion with AT&T and Verizon finally paying off with these networks becoming nearly free of any issues. Cogent CEO Dave Schaeffer said that the FCC’s adoption of net neutrality rules, and passage of similar rules in the EU, have led to ports on other networks becoming unclogged.

YOUR NEXT COMCAST BILL MAY BE PRICED PER GIGABYTE (Fortune) 

Residents of Florida communities Miami, Ft. Lauderdale, and the Florida Keys will become part of what feels like a never-ending experiment in pricing by America’s No. 1 broadband provider. Comcast plans to implement what it calls a new data usage trial. Everyone else calls it a data cap.   

Dancing Baby in the Ninth Circuit: A Twist on Takedowns (Comm Law Blog) 

The DMCA Notice and Takedown process is widely used because it is wildly effective. Copyright owners know they don’t have to go to court to protect their rights. Send a takedown notice and the video goes away. Few people targeted by a takedown notice ever file a counter-notification, for a range of reasons. 

Addressable TV: More Excitement Than With Digital? (Media Post) 

While programmatic media efforts continue to grow for many marketers, one financial marketer says another data-centric media format, addressable TV, is gaining big buzz at his company — more so than with digital formats.

New Tool Blocks Content, Allowing Ads To Load Faster (Media Post) 

Silicon Alley tech startup NadaWait.com used New York’s schizophrenic Advertising Week to announce that it has launched a browser-based program that blocks all online content except ads. When users navigate to any page on the Web, all that loads are ads such as banners, leader boards, microbars, skyscrapers, popups, etc. 

Senators to tackle barriers to mobile broadband (The Hill) 

The Senate Commerce Committee will convene a hearing to examine the “barriers” to the deployment of wireless broadband Internet service. It’s the second in a series of hearings the panel is holding on mobile broadband as it prepares to roll out a bill enacting reforms to the way that wireless spectrum is managed.